AMZN vs GOOGL — Head-to-Head 2026

Amazon vs Alphabet: a complete comparison of OVR ratings, fundamentals, volatility, and characteristics.

AMZN is rated 92 OVR (S-Tier (Elite)) — AWS is the most profitable public cloud with approximately 32% market share. The retail business gen

GOOGL is rated 91 OVR (S-Tier (Elite)) — Alphabet owns Google Search (approximately 90% market share globally), YouTube (second largest searc

HEAD-TO-HEAD COMPARISON

METRIC	AMZN (Amazon)	GOOGL (Alphabet)
OVR Rating	92	91
Tier	S-Tier (Elite)	S-Tier (Elite)
Momentum	78/100	72/100
Stability	75/100	80/100
Value Score	48/100	60/100
Revenue Growth	+13%	+12%
P/E Ratio	35x	22x
Beta (Volatility)	1.15	1.05
Market Cap	$2.2T	$2.1T
Dividend Yield	0%	0.4%
S&P 500	Yes	Yes
NFL Comparison	Travis Kelce	Aaron Rodgers
Sector	Consumer	Tech

ABOUT AMZN

AWS is the most profitable public cloud with approximately 32% market share. The retail business generates advertising revenue growing 20%+ annually. Amazon Prime has over 200 million subscribers worldwide.

ABOUT GOOGL

Alphabet owns Google Search (approximately 90% market share globally), YouTube (second largest search engine), and Google Cloud (third-largest cloud provider, growing fastest). Undervalued relative to earnings quality at 22x P/E.

KEY DIFFERENCES

OVR: AMZN scores higher (92 vs 91)
Growth: AMZN grows faster (+13% vs +12%)
Volatility: AMZN is more volatile (beta 1.15 vs 1.05)
Valuation: GOOGL has a higher value score (60/100 vs 48/100)
Income: GOOGL pays a dividend (0.4%), AMZN does not.

FREQUENTLY ASKED QUESTIONS

Which is a stronger stock, AMZN or GOOGL?

MarketMVP rates AMZN at 92 OVR (S-Tier (Elite)) and GOOGL at 91 OVR (S-Tier (Elite)). Both are in the same tier.

Is AMZN more volatile than GOOGL?

AMZN has a beta of 1.15 and GOOGL has a beta of 1.05. AMZN is more volatile. A higher beta means larger price swings in both directions.

Which has higher revenue growth, AMZN or GOOGL?

AMZN reported revenue growth of +13% versus GOOGL at +12%. AMZN has the higher growth rate.

Which is cheaper by valuation, AMZN or GOOGL?

By P/E ratio: AMZN at 35x versus GOOGL at 22x. By MarketMVP value score: AMZN at 48/100 versus GOOGL at 60/100. A higher value score indicates more attractive pricing relative to fundamentals.

Do AMZN or GOOGL pay dividends?

AMZN dividend yield: none. GOOGL dividend yield: 0.4%.

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Educational purposes only. MarketMVP OVR scores, tiers, and athlete comparisons are proprietary educational tools — not financial advice, investment ratings, or recommendations to buy or sell any security. Always conduct your own research. Full disclaimer