HomeStocks › SBUX Stock Analysis
📅 Updated March 2026·⏱ 7 min read·📊 MarketMVP OVR System
75
OVR
B-TIER Consumer Fallen Star

$SBUX Stock Analysis 2026

Starbucks · $90B · B-Tier (Solid)

Quick summary: Starbucks (SBUX) rated 75/100 OVR on MarketMVP. Starbucks is rebuilding after same-store sales declines in the US and China. New CEO Brian Niccol (from Chipotle) is foc. Tier: B-Tier (Solid). Revenue: -3%. Beta: 0.9. MarketMVP OVR: 75/100 (B-Tier (Solid)). Momentum: 40/100. Stability: 72/100. Value: 62/100. Revenue growth: -3%. Beta: 0.9. S&P 500: Yes.

KEY METRICS

Market Cap$90B
Revenue Growth (YoY)-3%
P/E Ratio25x
Beta (Volatility vs Market)0.9x
Dividend Yield2.8%
S&P 500 MemberYes
MOMENTUM40/100
STABILITY72/100
VALUE62/100

ANALYSIS

Starbucks (SBUX) rated 75/100 OVR on MarketMVP. Starbucks is rebuilding after same-store sales declines in the US and China. New CEO Brian Niccol (from Chipotle) is foc. Tier: B-Tier (Solid). Revenue: -3%. Beta: 0.9.

Using the MarketMVP OVR system — which translates stocks into sports player ratings for intuitive comparison — SBUX scores 75/100 OVR (B-Tier (Solid)). The three dimensions: Momentum (40/100) reflects recent price and fundamental trends. Stability (72/100) measures earnings consistency and volatility profile. Value (62/100) assesses price relative to fundamentals and sector peers.

ATHLETE COMPARISONS

SBUX is compared to different athletes depending on which sport lens you use — but the archetype is consistent: Fallen Star.

🏈 NFL
Ben Roethlisberger
Fallen Star
🏀 NBA
Carmelo Anthony
Fallen Star
⚽ SOCCER
Didier Drogba
Fallen Star

STRENGTHS & RISKS

STRENGTHS
  • ✅ Reasonable value (62/100) — not significantly overpriced
  • ✅ Meaningful dividend yield (2.8%) with growth history
RISKS
  • ⚠️ Declining revenue (-3%) — business facing headwinds

COMPARISONS

See how SBUX compares to its main competitors:

vs MCD

FREQUENTLY ASKED QUESTIONS — SBUX

What does Starbucks (SBUX) do?
Starbucks (SBUX) rated 75/100 OVR on MarketMVP. Starbucks is rebuilding after same-store sales declines in the US and China. New CEO Brian Niccol (from Chipotle) is foc. Tier: B-Tier (Solid). Revenue: -3%. Beta: 0.9.
What sector is SBUX in?
SBUX is classified in the Consumer sector on MarketMVP. Consumer companies produce goods and services purchased by individuals and households.
Is SBUX in the S&P 500?
SBUX (Starbucks) is a component of the S&P 500 index. The S&P 500 includes the 500 largest US-listed companies by market capitalisation. Inclusion generally indicates a company has met size, liquidity, and profitability criteria.
Who are SBUX's main competitors?
Starbucks's main competitors include MCD, CMG, DNKN, BROS. In the Consumer sector, competition is assessed on market share, technology differentiation, pricing power, and customer retention rates.
Is SBUX overvalued?
SBUX has a P/E ratio of 25x and a value score of 62/100 on MarketMVP. A value score above 60 suggests the stock appears reasonably priced relative to its fundamentals and sector peers. Valuation is always relative to growth rate and sector context.
What is SBUX's P/E ratio?
SBUX's P/E ratio is 25x. The S&P 500 average P/E ratio is approximately 22x — a P/E above this indicates a growth premium. MarketMVP's value score of 62/100 contextualises this P/E against revenue growth and sector peers.
What is SBUX's market cap?
Starbucks (SBUX) has a market capitalisation of approximately $90B. Mid-cap companies ($10-200B) often offer a balance of growth potential and relative stability. Market cap equals the current share price multiplied by the total number of shares outstanding.
How volatile is SBUX stock?
SBUX has a beta of 0.9, which MarketMVP calls the 'Injury Risk Rating'. Beta below 1.0 means the stock moves less than the market — relatively defensive in downturns. Stability score: 72/100.
What is SBUX's beta?
SBUX's beta is 0.9. Beta measures how much a stock moves relative to the overall market. A beta of 0.9 means that historically, for every 1% the market moves, SBUX tends to move approximately 0.9%. Lower beta indicates a more defensive investment that reacts less to market swings.
What is SBUX's dividend?
SBUX pays a dividend with an approximate yield of 2.8%. Dividend-paying stocks return a portion of profits to shareholders each quarter. The yield represents the annual dividend as a percentage of the stock price.
What is SBUX's revenue growth?
Starbucks reported revenue growth of -3% year-over-year. Revenue decline warrants attention — assess whether the trend is temporary (product transition, macro headwinds) or structural.
What is SBUX's OVR rating on MarketMVP?
SBUX is rated 75/100 OVR on MarketMVP — placing it in B-Tier (Solid). The OVR score combines three dimensions: Momentum (40/100), Stability (72/100), and Value (62/100). Think of it like a FIFA or NBA 2K player rating — a 96 OVR is generational, 80-89 is strong, 65-79 is solid rotation, below 65 is speculative.
Which athlete is SBUX most like?
On MarketMVP, SBUX is compared to different athletes depending on your sport: NFL → Ben Roethlisberger, NBA → Carmelo Anthony, Soccer → Didier Drogba. The archetype is 'Fallen Star' — Starbucks (SBUX) rated 75/100 OVR on MarketMVP. Starbucks is rebuilding after same-store sales decli
What percentage of a portfolio should be in SBUX?
Position sizing depends on conviction, risk tolerance, and portfolio construction philosophy. As a general framework: B-Tier stocks like SBUX might represent 2-4% of a portfolio, with smaller sizing reflecting the higher uncertainty. No position sizing recommendation is universal — it depends on your complete portfolio context.
Is SBUX a long-term investment?
Starbucks has turnaround potential that requires patience and higher risk tolerance. Long-term holding suitability depends on whether you believe the competitive position will remain intact over your investment horizon.
What happens to SBUX stock in a recession?
In economic downturns, SBUX's performance would depend on its business characteristics. Stability score of 72/100 and beta of 0.9 suggests relatively defensive behaviour — revenue from Consumer tends to hold up better than cyclical sectors.
How does SBUX compare to the S&P 500?
SBUX has a MarketMVP OVR of 75/100 placing it in B-Tier — solid rotation category. Revenue growth of -3% compares to the S&P 500 average of approximately 7-10% annually. Beta of 0.9 compares to the S&P 500 beta of 1.0 — less volatile.
What is SBUX's price target?
MarketMVP does not publish specific price targets — we are an educational platform, not a financial advisory service. Price targets are published by institutional analysts at investment banks and appear on financial platforms like Bloomberg, Yahoo Finance, and MarketBeat. Our OVR system rates SBUX at 75/100 (B-Tier (Solid)) based on fundamental characteristics rather than price prediction.
What are analysts saying about SBUX?
MarketMVP provides an educational OVR rating of 75/100 for SBUX. For professional analyst ratings and price targets, consult platforms like Bloomberg, Yahoo Finance, Seeking Alpha, or your brokerage's research section. MarketMVP's role is to translate financial characteristics into sports-analogous metrics, not to provide investment advice.
What is SBUX's revenue?
Starbucks reported year-over-year revenue growth of -3%. Market capitalisation of $90B provides context for the revenue multiple. For specific revenue figures, quarterly earnings reports (10-Q filings) and annual reports (10-K filings) are publicly available on the SEC EDGAR database and the company's investor relations website.
Does SBUX pay a dividend?
SBUX pays a dividend. The approximate current yield is 2.8%. Dividend payments are typically made quarterly. The dividend yield represents annual payments as a percentage of the current stock price.

WALL STREET × GAME DAY

Explore SBUX on the full platform

AI scouting reports · Predictions · Leaderboard · Free to use

OPEN SBUX SCOUTING REPORT →

RELATED STOCK ANALYSES

AMZN 92 OVRTSLA 85 OVRNFLX 84 OVRUBER 84 OVRNVDA 96 OVRAAPL 94 OVRMSFT 93 OVRGOOGL 91 OVRMETA 90 OVRAMD 86 OVR
LEARN MORE
How to Start Investing What is a P/E Ratio? What is Beta? Building a Portfolio Growth vs Value What are Dividends?

Educational purposes only. MarketMVP OVR scores, tiers, and athlete comparisons are proprietary educational tools — not financial advice, investment ratings, or recommendations to buy or sell any security. Always conduct your own research. Full disclaimer